Shooting public of the New Renault Mégane Family car and Coupé with 6 European photo-bloggers: a participative project based on aestheticism and technical exclusiveness.

The New Renault Mégane proposes an unprecedented 3D experience by using Microsoft’s PhotoSynth. See all aspects of the New Mégane Coupé and Family car on the mini-site produced by Agence Tequilarapido: http://www.nouvelle-megane.com/photo-blogueurs/index.php

The New Renault Mégane Family car, a special show-stopper design, a genuine promise of dynamism and sturdiness. The precision of its lines and its extremely high quality finishings will amaze you.

With its satin-finish chrome front and large air inlet, the New Mégane Coupé flaunts a decidedly sporting style. The powerful design incites a sensation of sportsmanship.

Renault wanted to propose a novel experience to a selection of 6 talented European photo-bloggers by giving them stimulating creative conditions with the elegant architecture of the Grande Halle de La Villette as a background.

The photo-bloggers:

Italy: Francesco Aresta http://www.photorama.it/

Spain: Francisco Garcia Sierra http://www.rodadura.es/

United Kingdom: Martyn Goddard http://www.martyngoddard.com/

France: Nicolas Krabal http://www.nicolaskrabal.com/

France: Eric Tenin http://www.parisdailyphoto.com/

France: Elaine Vallet http://www.elainev.com/

Thanks to Microsoft’s new PhotoSynth technology, exclusively used by an automobile manufacturer, Renault lets you enter an original, incredibly detailed visual world with a depth worthy of 3D for a really new reproduction and experience.

Credits:

Advertising Manager: Renault

Interactive arrangement manager: Agence Tequilarapido.

Blog public relations, event organisation: Balistik*Art